About
This campaign was designed around the idea that our society should never teach a victim of Sexual Assault that they need to change their habits. Instead, perpetrators should be taught to not harm people in any way.  Teaching victims which action will keep them safer is a way to keep the blame on the victim and that narrative needs to change. Whether it is the outfit you are wearing, the street you take, the transportation you use, or your location, none of the factors should have any impact on your safety. These blameless things should not matter.
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